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Notes on growth
Practical guides on marketing, websites and AI for Indian businesses. Every post opens with the answer, then shows the working.
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- 9 Oct 2026
How to build and lead a digital marketing team in India
Start with one goal and one number, hire for the channel that moves it, and add people only when the work is proven. Most Indian SMBs need two or three people plus a partner, not a full department.
7 min readDigital marketing for small businesses in India: a plain guide
Digital marketing is getting the right people to find you online and contact you, then counting what that costs. For most Indian small businesses that means a fast website, Google Business Profile, one paid channel, WhatsApp follow-up and honest tracking.
6 min readHow AI is changing web development, and what it means for your business website
AI now writes much of the first draft of website code and content, so building a site is faster and cheaper. It has not removed the need for clear goals, speed, security and human review. For business owners, the biggest change is that your site must now answer questions well enough for both Google and AI assistants.
6 min readNo posts in this pillar yet.
Three elements, one table
Every post belongs to one pillar of the studio. Pick the one you are working on.
Digital marketing
- How to build and lead a digital marketing team in India
- Digital marketing for small businesses in India: a plain guide
Web development
See the web dev serviceAI consulting
First post in the works. Have a question about AI consulting? Ask us on WhatsApp and it may become the post.
See the AI consulting service05 · Talk to Brand E5
Tell us what you sell. We will show you where the next customers come from.
A free 20-minute audit of your ads, website or workflow. No slides, just what we would change first.